Anthropology & Mass Communication: Media and Myth in the New Millennium | BERGHAHN BOOKS
Join our Email List Berghahn Books Logo

berghahn New York · Oxford

  • Facebook
  • Twitter
  • Youtube
  • Instagram
Browse
Anthropology & Mass Communication: Media and Myth in the New Millennium

View Table of Contents


Series
Volume 2

Anthropology & ...



See Related
Anthropology Journals

Email Newsletters

Sign up for our email newsletters to get customized updates on new Berghahn publications.

Click here to select your preferences

Anthropology & Mass Communication

Media and Myth in the New Millennium

Mark Allen Peterson

340 pages, bibliog.

ISBN  978-1-57181-277-3 $145.00/£107.00 / Hb / Published (November 2003)

ISBN  978-1-57181-278-0 $34.95/£27.95 / Pb / Published (December 2004)

eISBN 978-1-78238-162-4 eBook

https://doi.org/10.3167/9781571812773


View CartYour country: - edit Request a Review or Examination Copy (in Digital Format)Recommend to your LibraryAvailable in GOBI®

Description

Anthropological interest in mass communication and media has exploded in the last two decades, engaging and challenging the work on the media in mass communications, cultural studies, sociology and other disciplines. This is the first book to offer a systematic overview of the themes, topics and methodologies in the emerging dialogue between anthropologists studying mass communication and media analysts turning to ethnography and cultural analysis. Drawing on dozens of semiotic, ethnographic and cross-cultural studies of mass media, it offers new insights into the analysis of media texts, offers models for the ethnographic study of media production and consumption, and suggests approaches for understanding media in the modern world system. Placing the anthropological study of mass media into historical and interdisciplinary perspectives, this book examines how work in cultural studies, sociology, mass communication and other disciplines has helped shape the re-emerging interest in media by anthropologists.

A former Washington D.C. journalist, Mark Allen Peterson is currently Assistant Professor of Anthropology at Miami University, Oxford, Ohio. He has published numerous articles on American, South Asian and Middle Eastern media, and has taught courses on anthropological approaches to media t at he American University in Cairo, the University of Hamburg, and Georgetown University.

Subject: Theory and MethodologyMedia Studies


Contents

Back to Top



Library Recommendation Form

Dear Librarian,

I would like to recommend Anthropology & Mass Communication Media and Myth in the New Millennium for the library. Please include it in your next purchasing review with my strong recommendation. The RRP is: $145.00

I recommend this title for the following reasons:

BENEFIT FOR THE LIBRARY: This book will be a valuable addition to the library's collection.

REFERENCE: I will refer to this book for my research/teaching work.

STUDENT REFERRAL: I will regularly refer my students to the book to assist their studies.

OWN AFFILIATION: I am an editor/contributor to this book or another book in the Series (where applicable) and/or on the Editorial Board of the Series, of which this volume is part.